Irish Solicitors Start Blogging
Posted by: Krishna De | Posted on: September 25th, 2006 | 0 Comments | Posted in: Uncategorized
A visionary legal practice in Dublin has joined we bloggers on-line.
McGarr Solicitors have developed their on-line presence on the wordpress platform. this is certainly the first blog i have come across of a legal practice in Ireland.
The move to blogging as a platform to build your on-line brand offers the legal practice great opportuntities to educate, inform and engage it’s ideal clients particularly if they use the functionality of using the pages to post key information.
I wish them every success – it certainly has the potential to differentiate them in the market.
If you are not sure about what a blog can do for your business, you can access a no-cost audio programme from my interview with good friend and blogger extraordinaire Andy Wibbels about blogging for small businesses here.
Here are a four keys to remember if you are considering blogging for business:
- Keep in mind your ideal clients and write informative content that connects for them
- Make sure that you blog at least 3 times a week – fresh, relevant and key word rich content is the key to enhancing your position in the search engines and to building a community of people who are interested in your post of view
- Re-purpose what you write – use the articles you write on your blog in on-line article submissions or in information products including white papers protocols tat you can use as marketing material for lead generation or revenue generation
- Don’t forget to add a sign up box as we have done for ‘Biz Growth Express’ – this will enable you to build your list of potential clients who you can communicate with through your ezine or news letter. Remember that you don’t know who your subscribers to your blog feed are so you can’t direct your communication to them.
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