Think Two Products Ahead By Ben Mack

Posted by: Krishna De | Posted on: January 29th, 2007 | 4 Comments | Posted in: Branding, Recommended reading

If like me you are an avid reader of business books (especially those about building your brand, personal branding and attracting more clients), you might want to check out a new book published by Wiley that is launched today by Ben Mack about branding.

I’ve heard Ben Mack on a number of programmes and he has some very helpful insights and has been working closely with a number of leaders in internet marketing in the US, assisting them in determining their point of differentiation (though I have to admit I often find his conversations a little rambling). 

Now Ben Mack is bringing his expertise about branding together in his new book – “Think Two Products Ahead”.

You can purchase the book at Amazon.

A host of big names are supporting Ben’s book launch – he has editorial reviews from non other than Kevin Roberts, CEO, Saatchi & Saatchi Worldwide and T. Harv Eker, author of the New York Times #1 bestseller Secrets of the Millionaire Mind so I am guessing that is a sign that there is substance in “Think Two Products Ahead”.

And if you purchase the book today, you can access additional information and resources by providing Ben your Amazon receipt details – just register at Ben’s website.

(Note: I’m not getting any affiliate income from these links, but I have provided a business colleague of mine who is helping Ben promote “Think Tow Products Ahead” with a valuable resource that he is sharing with people who purchase his book today.)

I’m heading over to Amazon now to buy my copy of “Think Two Products Ahead” right now.