Biz Growth Live Podcast: Mobile Marketing For Small Businesses

Posted by: Krishna De | Posted on: July 26th, 2008 | 6 Comments | Posted in: Biz Growth Live, Marketing offline, Marketing online, More clients, Technology

Did you miss our live ‘Biz Growth Live Masterclass’ about mobile marketing for small businesses?

This week on ‘Biz Growth Live’, my guest was Kim Dushinski, the author of the forthcoming book ‘The Mobile Marketing Handbook‘.

You can now access the live streaming or download the interview. Be sure to take notes as Kim provided some invaluable advice about how to get started with the mobile web and mobile marketing.

SHOW NOTES

00:06      What is mobile marketing and why is it an important strategy for us to begin to consider

00:09      The differences in the mobile market across the globe

13:00      The different elements of a mobile marketing strategy that we need to consider

19:00      The top three mobile marketing strategies recommended for small businesses

21:00      What do we need to take into consideration if we want to develop a mobile website

34:00      How to include text messaging as a mobile marketing strategy

43:00      Examples of text messaging mobile marketing campaigns

51:00      Predictions for the mobile marketing space

57:00     Key actions small businesses should take if they want to get started developing a mobile marketing strategy.

HOW TO LISTEN TO THE SHOW

• Access the streaming audio of this weeks Biz Growth Live Podcast here
• Subscribe to the show through our Biz Growth Live Podcast feed
• Subscribe to the show on iTunes – see the link on our Biz Growth Live BlogTalk Radio page

If you like the show and appreciate our guests sharing their experiences and guidance, do add us as a favourite on the Biz Growth Live BlogTalk Radio page

You will also find us in iTunes – just search for Biz Growth Live.

HOW TO LEAVE A COMMENT

We really welcome your comments and feedback about the show. What would you like us to cover in future shows? What questions do you have about implementing social media strategies to support your business strategy?

Leave your comments and feedback about the show at our comment line (we have lots of choices so there are no excuses!)

• Contact us by email : commentnow(at)gmail.com
• Calling from Ireland dial 01 443 442
• Calling from the UK dial 0131 208 4423
• Calling from the US dial 818 528 4423
• Calling from elsewhere dial +1 8185284423
• Calling or sending us an IM via Skype then reach us at:’mycommentnow’
• Join the conversation at our Biz Growth FriendFeed.com Room

ADDITIONAL RESOURCES

Create your mobile website using Winksite as recommended by Kim

Consider joining the Mobile Marketing Association who host conferences and events and have a number of free guides available on their website.

Access the Mobile Marketing Association mobile marketing guidelines HERE.

Access the Mobile Marketing Association glossary of terms for mobile marketing HERE.

Pre-order your copy of Kim’s ‘Mobile Marketing Handbook’

NEXT WEEKS SHOW – 6pm Ireland/UK and 1pm ET on Monday 28 July 2008

Remember to join us next week for the live show when we will be joined by co-authors Jimmy Vee and Travis Miller who will be sharing strategies and ideas to attract clients naturally. The Masterclass will be based on their book ‘Gravitational Marketing’ published by Wiley in 2008. . Join us by either listening to the live streaming of the show, or you can dial in to our Biz Growth Live Blog Talk Radio show (it’s a US number).

Call-in Number:  +1 347 633-9467

And if you miss the show, don’t worry, its available as a podcast.