Irish Web Technology Conference 2008: The New Rules Of Brand Engagement

Posted by: Krishna De | Posted on: February 19th, 2008 | 0 Comments | Posted in: Branding, Engagement, Events, Ireland, Marketing offline, Marketing online, Media strategies, New media, Social media, Technology

Next week is an exciting week in the world of the web for Ireland with the inaugural Irish Web Technology Conference 2008 (IWTC 2008) organised by IrishDev.com in association with the Python Ireland, Ruby Ireland, Microsoft Technology, Dublin Java & PHP User Groups and First Port Jobs.

IWTC 2008 is an event by the Irish web community for the Irish web community and will brings nearly 50 experts and internationally renowned speakers together to discuss latest trends and emerging technologies.

There is an extensive agenda as the event takes place over 4 days starting on Tuesday 26 February 2008.

I’ll be speaking on Friday 29 February at 9.15 am on “the New Rules Of Brand Engagement”, discussing how to leverage the potential of the Internet to build our reputation and create communities of loyal fans and brand advocates.

I will share case studies of how smart companies are using “word of mouse” marketing, nurturing relationships online with customers and challenging the old traditions of marketing.

Be sure to take advantage of booking online as you will save €56.00 by pre-registering online (on the day entrance to IWTC is €245.00).