Google offers personalised search even when not logged into Google http://bit.ly/83BVYA #news #socialmedia

New post via @krishnade http://bit.ly/7EmmbQ Google offers personalised search even when not logged into Google

Google offers personalised search even when not logged into Google http://bit.ly/8DA0kG #news #socialmedia

Google offers personalised search even when not logged into Google http://bit.ly/5GRwZo

Google offers personalised search even when not logged into Google http://tinyurl.com/yjcalq9

Google offers personalised search even when not logged into Google: via googleblog.blogspot.com Google have rec.. http://bit.ly/6SJ64C

Watching: Google offers personalised search even when not logged into Google – Krishna De: http://ow.ly/JMkM

Google offers personalised search even when not logged i… http://bit.ly/8Vxpqk #postrank #frienderati

Hi Krishna,

Great post. I’ve been wondering about how Google will roll this out and how much of an effect it will have. It sounds like a fairly drastic change but I think the initial effect may be quite small. Some SEO’s are already jumping up about an unfair disadvantage for new sites but in reality they are typically disadvantaged anyway – ask any business person who’s ventured online for the first time. It may in fact be advantageous to them if sites with more authority are suddenly displaced by your own personalisations.

A lot of people I’ve spoken to (and I share this) can’t see how it will benefit them – particularly in this case: What if I search for “hotels in Dublin” – and then I’m unhappy with a hotel – or I don’t select one – then in a few months will I not get the same results? How will I connect with that hotel or what if I want to give them another try….

I almost never use personal search and what we find a lot of is this: Many people who don’t know what personalised search is, often think that their site is much higher up in Google than it really is. Think about all the “Google It” campaigns that could now fail.

If I was sceptical, I might suggest that Google are really working hard at making money from AdWords, which will no doubt continue to be ubiquitous

I agree — thanks for sharing!

One thing that the video doesn’t mention is that people who delete all cookies whenever ending a browser session will then have no cookies tracking them.

And of course most browsers let you delete cookies manually, too.

I find Firefox to be easier WRT management of cookies than Internet Explorer. I don’t use Google Chrome, because Google tracks EVERYTHING and I really don’t like the idea of that.

I do not rely very much on Google very much for search results — the quality simply isn’t good enough, so none of this really affects me. Perhaps Google may at some point sell statistics they gather on people? (BTW: the last session at the LeWeb conference [the "Gillmor Gang"] included some heated debate about issues closely related to this).

nmw