Does Your Business Card Get You Talked About?

Posted by: | Posted on: March 16th, 2009 | 12 Comments | Posted in: Communication, Marketing offline, word of mouth marketing

Lego Business Card How many times have you left the office without your business card? I also meet many people who have not yet invested in a business card despite the low cost options available toady through digital printing.

When it comes to low cost marketing, if you only had one piece of marketing literature, it has to be a business card. Yes a website is invaluable, a blog can be terrific and podcast can be a lead generator.

However a business card that generates leads is something I recommend to everyone – where on the reverse of the card you can put details of your free report, white paper, podcast or ezine.

I often get people asking for my business card, but if I worked for Lego I could be the talk of the town. You see Lego presents it’s executives and it’s PR team with Lego figures as their business card according to Alex. It provides the people they meet with a sample of their product, their contact details, will certainly get you talked about, help you be remembered, and I think is unlikely to be thrown in the bin!

It’s a shame that Lego only provide the card to a few members of staff. Given that brand evangelism starts with our employees all of whom can market our business, no matter what role they are in, what better way than to leave a little bit of the Lego company in the hands of the people they meet.

What could you do to make sure your business card stands out from the crowd? And if you have a great example do share it with us here at Biz Growth News to inspire others won’t you?



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  • http://twitter.com/socialhelp/status/1335048721 HyperLocal Edge

    SMM News: Does Your Business Card Get You Talked About? – Krishna De … http://tinyurl.com/cml9zo

  • http://twitter.com/iia/status/1335131999 Irish Internet Assoc

    IIA Member Blogs: Does Your Business Card Get You Talked About?: How many times have you left t.. http://tinyurl.com/cml9zo

  • http://twitter.com/bosca/status/1335151716 Bosca

    Does Your Business Card Get You Talked About?: How many times have you left the office without your business car.. http://tinyurl.com/cml9zo

  • http://www.SEOinhouse.com Jessica Bowman

    The best business card I’ve ever seen has contact info on the front, along with a photo, and lines to write notes, with a headline that reads “We talked about:”

    On the back, it had a list of services the guy offered, and checkboxes for you to fill out as you met him.

    Very novel, and easy way to take notes on the card.

  • http://blog.peelmeagrape.net Darragh Curran

    Hey Krishna, I love the little Lego characters!

    I find the whole business card ritual a bit awkward. When I needed some recently I tried to make them stand out, by including context of where we met, and most importantly, injecting some fun! Check em out here:

    http://blog.peelmeagrape.net/2009/2/22/lets-chat-at-fowa-dublin-lets-chat-at-bizcamp

    Also, related, I saw some nice ideas in the photojojo newsletter over the weekend, a bit artyier than mine::

    http://photojojo.com/content/guides/12-awesome-photography-business-card-ideas/

    Thanks for the hard work you put into this blog.
    Darragh

  • Krishna De

    @Jessica – that’s a great idea. I always remind people not to print their card in dark colours as they can’t write on it

    @Darragh – thanks for sharing the examples

  • http://www.dotwebs.com/blog Dorothy

    Hi, here’s another novel idea for a business card, one they can eat! – your logo on chocolate: http://www.printochoc.com/

  • http://www.achievemarketing.ie/blog Denise Fy

    Dear Krishna,

    I changed my business card two years ago – new logo, services listed on the back and new contact details.

    The difference was AMAZING. One piece of marketing – a biz card- and it created so many leads for me.

    The Achieve Marketing logo takes up half the card…but that’s what I wanted.. I wanted to be noticed straight away.

    There are three colours used, four actually if you could the black font for the writing. The logo is blue and green and the back has my services listed in pink at the back. (It does work!)

    I have to say that I’m living proof that a business card can produce leads and keeps you memorable.

    It’s easy to forget a simple thing like a business card and the momentum it can create. This blog has served as a reminder.

    I’ve just loaded all my handbags and suit pockets with a refill of them!

    Thanks for the reminder. A good business card works!
    Denise

  • http://twitter.com/elenakostovska/status/1335805691 Elena Kostovska

    Does Your Business Card Get You Talked About? | Biz Growth News: http://bit.ly/3ZZPHu

  • http://twitter.com/sherwinraavi/status/1378731269 Sherwin Raavi

    Reading: “Does Your Business Card Get You Talked About? – Krishna De ( http://tinyurl.com/cml9zo )

  • http://twitter.com/thegoodiebox/status/1382083318 Pamela Szal

    This is totally creative! I want a bus card that gets talked about! http://www.krishnade.com/blog/2009/legobusinesscard/

  • Theresa Hayde

    I got amazing chocolate business cards from another company in Ireland – http://www.printdelicious.ie

    The chocolates came in clear plastic clip cases and Print Delicious put my paper business cards in the rear, so when the chocolate got eaten, my client was left with my card in a great presentation case.

    I used them for a promotion and they went down a storm! My logo was in full colour and I couldn’t believe the quality of the print AND they tasted great.

    Brilliant Idea!

    Terry


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