How does Google rate links from Facebook and Twitter? Another good reason to have a Facebook Page

Posted by: | Posted on: January 18th, 2010 | 18 Comments | Posted in: Uncategorized

So just how does Google consider the links that we post in Twitter and Facebook – will they be considered as incoming links to our website and help us get found online in the search engines?

That’s a question that Matt Cutts answers in a recent YouTube video.

Matt talks about the fact that many people don’t have their Facebook profile visible – that they keep it private. However he forgot to mention that for businesses we can use Facebook Pages which are automatically public and therefore visible even if someone is not a fan of your Facebook page. That means that the search engine robots can crawl your page.

Matt does however comment that on Twitter, most links are designated ‘no follow’ and therefore will not count towards being an incoming link to your website or blog. He goes on to say:

At least in our web search (our organic rankings), we treat links the same from Twitter or Facebook or, you know, pick your favorite platform or website, just like we’d treat links from WordPress or .edu or.gov or anything like that. It’s not like a link from an .edu automatically carries more weight or a link from a .gov automatically carries more weight. But, the specific platforms might have issues, whether it’s not being crawled or it might be nofollow. It would keep those particular links from flowing pagerank.

This confirms to me that this is another great reason that a Facebook Page so long it is nurtured, managed and provides value for your community is a great way to build your visibility online. I don’t advocate a Facebook Page instead of a website or business blog – but in my experience with clients it’s a great place to start if you have no web presence or to support your online marketing. What do you think?

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  • http://www.frommykitchentable.com/social-marketing/how-to-use-twitter-marketing-for-seo/ How to Use Twitter Marketing for SEO | Marketing Tips That Work … From My Kitchen Table

    [...] How does Google rate links from Facebook and Twitter? Another good reason to have a Facebook Page (krishnade.com) About The AuthorCarol Hansen, a Twitter specialist focusing on building and monetizing with Twitter. You can connect with Carol on Twitter or Facebook and follow her latest projects, blog posts and cool tips on building and monetizing your Twitter following. [...]

  • http://www.theseonewsblog.com/1867/google-search-engine-tips-1/ SEO News – The SEO News Blog with Pat Marcello

    [...] How does Google rate links from Facebook and Twitter? Another good reason to have a Facebook Page [...]

  • Martin Gilchrist

    How Google rates links from Facebook and Twitter http://is.gd/6z3Qb (Via @KrishnaDe) #smallbusiness #innovation #socialmarketing #sme

  • http://conversionr.com Merrill

    Links on a Facebook Page are nofollowed too, so they will not pass any Google juice!

    You can easily check if links are “do-follow ” or “no-follow” with this FF add-on https://addons.mozilla.org/en-US/firefox/addon/5687

  • http://twitter.com/hrouda/status/7947760382 Vlad Hrouda

    RT @KrishnaDe: How does Google rate links from Facebook and Twitter? Another good reason to have a Facebook Page http://is.gd/6z3Qb

  • http://www.sweetbusinesses.com/2010/01/20/are-twitter-and-facebook-links-any-good.html Are Twitter and Facebook Links Any Good? « Seo « Sweet Home Based Businesses

    [...] articles by ZemantaDo You Still Care About .Gov or .Edu Links? (marketingpilgrim.com)How does Google rate links from Facebook and Twitter? Another good reason to have a Facebook Page (krishnade.com)Google Social Search (bruceclay.com.au)What’s a Tweet Worth? – and other [...]

  • http://twitter.com/azrights/status/8019637715 Azrights Solicitors

    How Google treats Facebook & Twitter links & why Facebook Page is a great place to start if u have no web presence http://bit.ly/8pEBlA

  • http://twitter.com/derekfisch/status/8252691670 Derek Fisch

    How does Google rate links from Facebook and Twitter? http://bit.ly/aJDiEx

  • http://twitter.com/umbz/status/8252873438 Umberto De Palma

    RT @derekfisch How does Google rate links from Facebook and Twitter? http://bit.ly/aJDiEx

  • http://twitter.com/lisanewkirk/status/8254217888 Lisa Newkirk

    RT @derekfisch: How does Google rate links from Facebook and Twitter? http://bit.ly/aJDiEx

  • http://twitter.com/nemultimedia/status/8254658475 NewEnglandMultimedia

    Search Engines: How does Google rate links from Facebook and Twitter? http://bit.ly/aJDiEx [RT @derekfisch]

  • http://twitter.com/sarahorchardoma/status/8317336967 Sarah Orchard

    RT @krishnade: How does Google rate links from Facebook and Twitter? Another good reason to have a Facebook Page http://is.gd/6z3Qb

  • http://twitter.com/thinkingfox/status/8606748667 Rob Harrison

    RT @derekfisch: How does Google rate links from Facebook and Twitter? http://bit.ly/aJDiEx

  • http://dotcomreport.com SEO basics

    Matt brought up a very good point in this video. Some people on Facebook have their privacy settings set to “Private” but if you’d like Google to crawl your FB profile then you should have it set to “Public”.

  • http://twitter.com/elias_manos/status/9276908510 Elias Manos

    How does Google rate links from Facebook and Twitter? http://bit.ly/bpfx5u

  • http://twitter.com/cliqueinbound/status/22015182961 Ted Bauer

    @SocialMiss : Good video from Matt Cutts on Google's FB crawling : http://bit.ly/59FXeZ

  • http://twitter.com/socialmiss/status/22019311651 Melissa Woodard

    Wow, great resource – thanks! RT @CliqueInBound: @SocialMiss : Good video from Matt Cutts on Google's FB crawling : http://bit.ly/59FXeZ

  • http://twitter.com/timpritchard/status/22534261258 timpritchard

    RT @KrishnaDe: How does Google rate links from Facebook and Twitter? Another good reason to have a Facebook Page http://bit.ly/bpfx5u


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