If you joined me for one of my Facebook Timeline webinars in the last couple of weeks, you will know how impactful your Facebook cover image can be in sharing your brand story.
I thought I would explore how Irish Facebook Pages have celebrated St Patrick’s Day this year using their cover photo (and in two cases changing their Profile image) in the hope this may give you some inspiration for the next public holiday you celebrate wherever you are in the world.
If there are other Facebook Timelines that you think did a great job in celebrating St Patrick’s Day through their Timeline cover photo’s please do leave a comment below of over on my Facebook Page so we can all take a look at them, and watch out for a future article in which I will be sharing some other ideas for your Facebook Cover images including a reminder of what it is important NOT to feature in your image.
Tour America made an update to their cover image ahead of St Patrick’s Day featuring St Patrick’s Day celebrations in New York – right on brand for them since their business is all about the US as a holiday destination for those of us from Ireland.
4FM a radio station showcased one of our Irish landmark buildings lit up in green
Visit Dublin the Facebook Page for Failte Ireland (he National Tourism Development Authority) updated their Facebook cover image during St Patrick’s Day to feature a photo from yesterday’s parade and they also previously changed their Profile picture to be a calendar image of 17 March to promote St Patrick’s Day ahead of the celebrations.
The RTÉ Player (a free online catch-up service to watch programmes replays of shows by our National broadcaster) have taken the opportunity to remind us that we can watch a re-play of the St Patrick’s Day celebrations on their player if we missed their live show.
I should add that RTE also changed their YouTube channel image to celebrate St Patrick’s Day too.
SpunOut the Irish non-profit youth charity shared a message wishing their Fan’s a Happy St Patrick’s Day.
Rick O’Shea, radio show broadcaster with RTE2FM used his Facebook cover image to remind people to watch his show ‘How to be Irish’ – a TV show capturing people’s thoughts on how to be Irish. You can catch the “How To Be Irish” show on the RTE Player YouTube here.
Renault Ireland didn’t update their cover image but they did take the opportunity to change their Profile picture and added a shamrock to it.
What other Facebook Pages did you notice celebrate St Patrick’s Day in your country with their cover images? Remember to let us know.